Ssang Yong Motor Co Company ARV
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History of
Rexton II
Rexton II
New Kyron
New Kyron
Actyon
Actyon
Actyon Sport
Actyon Sport
Rodius
Rodius

History of the Brand

SsangYong Motor Co. is an automotive company representing South Korean automobiles around the world, together with other companies. However it concentrates on full transmission models.

 

Today, SsangYong's range is represented by off-road automobiles: Rexton II, New Kyron, Actyon, Actyon Sport, minivan Rodius, and the Chairman upmarket luxury limousine.

In cooperation with Mercedes Benz, automobiles are fitted with licensed diesel and petrol engines mostly for export to Europe.

1954

 

Ha Dong-hwan Workshop was set up in Korea to produce buses and trucks.

1950s-1960s 

The company started building jeeps for the American army at its facilities.

1967

The Company becomes the first Korean bus exporter and enters into a partnership with Shinjin Jeep Motor Co. Ltd.

1974

The company becomes co-owner of Shinjin Jeep Motor Co, and undertakes development of off-road cars.

1976

Special-purpose vehicles are launched.

1977

The Company changes it name becoming Donga-A Motor.

1977

Ha Dong-hwan Motor Co. Ltd renamed Donga Motor Co., Ltd. Diesel engine models are developed.

1979

A new plant in Pyungtaek constructed.

1980

Donga Motor Co. joins the South Korean National Defence Industry.

1983

Donga Motor Co. Buys the KORANDO trademark from Geohwa Co., Ltd

1984

Donga Motor Co. buys Geohwa Co., Ltd

1986

Korando (standing for KORea cAN DO) Family model rates among the world's best off-road automobiles.

Export of KORANDO models to Japan commences.

1988

The Company is renamed SsangYong Motor Co and all its automobiles are now produced under the SsangYong brand.

The Company buys the British Panther company.

1991

The Company launches a two-seat roadster Kallista.

 

1992

A co-operation agreement is signed with Mercedes Benz AG.

1993

Resulting from the co-operation, Mercedes Benz decides to become a shareholder of SsangYong Motor Co.

The Musso off-road automobiles launched fitted with an engine licensed by Mercedes Benz.

   

1994

TRANSSTAR – a new bus model – is launched.

A new motor facility in Changwon started operation.

1995

Manufacture of the Istana compact buses for export to Europe.

1996

SsangYong Motor Co is the first automobile manufacturer in Korea whose quality is certified to ISO standards.

A new model KORANDO NEW is launched.

 

1997

Launch of CHAIRMAN – an upmarket deluxe limousine based on Mercedes Benz.

2000

Korando brand wins Energy Winner award.

2001

Premium-class off-road Rexton automobile becomes the company's flagship in its series. bringing the Company to a new level in Europe.

Changwon plant produces its 500,000th engine.

2002

Sports pickup Musso Sports launched.

2003

The ‘family’ is updated, New Chairman and New Rexton launched.

A new model - SsangYong Rodius - is launched.

2004

An 11-seat minivan developed on the basis of the new model, under the same SsangYong Rodius name.

2005

A new model – Kyron – is presented.

2006

A new crossover Actyon is launched, targeted at a younger market, preserving the principal SsangYong features, ie full transmission and one-piece frame construction.

2007

A new pickup Actyon Sports (Sport Utility Truck) is presented developed on the basis of Actyon.

Restyled Kyron, Rexton, and Rodius are presented.

SsangYong WZ Concept  is displays at the Automobile Shows in Korea and Frankfurt. This vehicle features a V6 365hp 3.6–litre engine. Appearance of first production models replacing the Chairman model is planned for 2011.

  

2008

SsangYong C200 Concept, styled by ItalDesign studio, presented at the Automobile Show in Paris.

2009

A production version of C200 Aero is displayed at the Automobile Show in Barcelona. This vehicle comes with full transmission and a 175 hp 2.0-litre diesel engine/petrol 1,8-litre turbo-engine, and, featuring a larger, 2,640mm wheelbase and complying with Euro-5 requirements, has already been hailed as a competitor to KIA Sportage, Hyundai Tucson, and Nissan Qashqai. The first sales are planned for the end of 2009/begnning of 2010.